Founding team member
Early trust at a company starting from zero
Revenue roughly doubled
Built the operational foundation that made growth possible
0 → 1,700 Walmart stores
In year one. All applicable stores by year two.
9-figure advisory clients
Currently working with companies at serious scale
100% Job Success Score on Upwork
Industries: CPG · Healthcare · Nonprofit · Ecom · Amazon/Walmart · Real estate · Wellness startups
Operations
Consumer CPG Brand — Operations Built from Scratch
Joining as a founding team member at a company in its first year. No processes, no systems, no team.
- –Fulfillment setup and warehouse SOPs (15+ documented)
- –Inventory tracking and demand planning
- –ERP implementation (Katana), EDI (SPS Commerce), expense management (Ramp)
- –Month-end close process designed across 6+ sales channels
- –New hire onboarding infrastructure
- –Make and native automations connecting Katana, ShipStation, Shopify, and Amazon MCF
Revenue roughly doubled
During tenure
0 → 1,700
Walmart stores in year one
2 → 10+
Team headcount
“One of the sharpest operators I've worked with. She asks great questions. She thinks critically. And she cares deeply about doing things the right way.”
Sean Conlon
CEO, 25|29 Ventures
Product Launch
New Product Line — Concept to Market
A consumer brand with proven Amazon/Walmart product-market fit expanding into an adjacent category. New formulations, new manufacturing relationships, new supply chain.
- –Coordinated formula development with chemists
- –Secured co-manufacturer and managed vendor relationships
- –Managed 12-week lead times on custom bottle molds ($10K–$27.5K per mold)
- –Built unit-level monthly forecasting across 4 SKUs with seasonal demand curves
- –Researched in-house manufacturing viability
4 SKUs
New product line
$2.3M
Projected
Full supply chain
Raw materials to warehouse receipt
Systems
Tech Stack Overhaul — Spreadsheets to Integrated Systems
A scaling company running on manual processes and disconnected tools. Every report was built by hand. Nothing talked to anything else.
- –Evaluated 10+ platforms across ERP, EDI, WMS, and expense categories
- –Implemented integrated ERP, EDI, expense management, and automated order routing
- –Recovered 35% of shipping costs through a post-purchase tracking solution
- –Negotiated warehouse management software from $199/mo to $45/mo with waived setup fee
6+
Systems integrated
77%
Saved on integration costs
35%
Shipping cost recovery
“Her strength in operational systems and automations is exceptional. She doesn't just create processes — she builds scalable solutions that make businesses run better.”
Matthew Foxcroft
Founder, Liquified RV
Nonprofit
Grief & Post-Traumatic Growth Nonprofit — Operations to Growth
Started as Executive Assistant to the Executive Director. Promoted to Director of Operations within 18 months, then Director of Growth.
- –HR infrastructure built from the ground up
- –Salesforce CRM implementation
- –Fundraising operations systematized
- –Major partnerships secured
- –SaaS platform development supported
3 roles
Over 4 years
EA → Director
Of Growth
“I always had full trust in Mica's ability to handle any task or project that she led.”
Zubin Desai
Founder & CEO, Realize
Product Build
ADA Compliance Scanner — ada-scanner.com
Encountered the same ADA compliance gaps across enough client websites that building an automated auditing tool became the logical response.
- –Automated WCAG 2.1 compliance auditing for digital agencies and in-house teams
- –Site crawling with prioritized issue reports
- –Deployed on Next.js + Vercel, shipped independently
Live
Automated auditing across WCAG 2.1 criteria
Built independently
Concept to production
Automation
Healthcare Billing Automation
A medical billing practice with staff manually posting co-payments across a multi-step EHR workflow. Repetitive, error-prone, and time-consuming.
- –Playwright browser automation handling the full co-pay posting sequence
- –Edge case handling, clean log output, thorough test coverage
- –Error recovery and retry logic built in
- –Delivered in two calls from kickoff to handoff
Manual entry eliminated
Full workflow automated
5.0
Client rating
“Working with Mica was a pleasure from start to finish. She addressed details I hadn't even considered: thorough testing strategies, clean log output, error handling. Two zoom calls and a dozen emails and the scope of the project was done.”
James
Healthcare billing client · 5.0
AI Advisory
AI Workflow Advisory — Amazon/Walmart Brand Management
An Amazon and Walmart brand management company needed their team to actually benefit from AI tools. They had access. They weren't using it.
- –Claude AI adoption strategy for their operational context
- –Workflow design across key team functions
- –Team plan structure and configuration recommendations
- –Implementation roadmap the client executed internally
Advisory role — Mica designed the approach; the client implemented.
9-figure revenue
Client scale
Ongoing
Advisory engagement
Every engagement is project-based with defined scope and a clear timeline. We agree on what's being built before anything starts.
Quick Build
- +Single automation build
- +AI workflow setup
- +Website accessibility audit
- +Dashboard or reporting tool
Most common
Systems Build
- +Tech stack integration
- +ERP or CRM migration
- +Claude team deployment
- +ADA remediation project
Operations Overhaul
- +Full operational infrastructure
- +End-to-end systems build
- +Multi-tool integration with SOPs
- +Documentation and training